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Investigating Bitcoin Acceptance In Iran Through An Integrated Metamodel Of Technology Use And Adoption

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The cryptocurrency market has grown exponentially in recent years, and with it, the need to understand how people in different countries interact with Bitcoin. Join us as we explore how Iran, a country with its own unique set of circumstances and regulations, is embracing the decentralized currency through an integrated metamodel of technology acceptance and use.

 

Overview of Bitcoin Adoption in Iran

Since its inception in 2009, Bitcoin has been increasing in popularity and adoption all over the world. Iran is no different, with a growing number of businesses and individuals using Bitcoin for a variety of purposes.

Bitcoin offers many benefits to users in Iran, such as censorship resistance, lower transaction costs, and increased financial privacy. With the current economic conditions in Iran, Bitcoin is also seen as a way to hedge against inflation.

While Bitcoin adoption is still relatively low in Iran compared to other countries, it is growing at a rapid pace. The Iranian government has been supportive of cryptocurrency and blockchain technology, which has helped to spur adoption.

There are some challenges that need to be addressed before mass adoption can occur, such as lack of awareness and understanding of Bitcoin, concerns about regulation, and limited availability of reliable exchanges. However, with continued education and awareness-raising, these obstacles can be overcome and more people in Iran can start using Bitcoin.

 

Theoretical Framework

 

In order to investigate potential bitcoin acceptance in Iran, we draw upon an Integrated Metamodel of Technology Use and Adoption (IMTUA). The IMTUA is a conceptual model that synthesizes several well-established theories of innovation diffusion and technology adoption, including the Unified Theory of Acceptance and Use of Technology (UTAUT), the Technology Acceptance Model (TAM), and the Diffusion of Innovations theory. The IMTUA posits that there are four main factors that influence an individual’s decision to use or adopt a new technology: perceived usefulness, perceived ease of use, social influence, and Facilitators. In addition, the model suggests that an individual’s level of computer anxiety moderates the relationship between these four factors and adoption/use intentions.

We believe that the IMTUA is particularly well suited for investigating potential bitcoin acceptance in Iran for several reasons. First, as a newly emerging technology, there is still much uncertainty surrounding bitcoin and its potential uses. This is reflected in the fact that utility is often cited as a primary reason for non-adoption or abandonment of bitcoin. Second, given the current economic situation in Iran, there is a heightened need for alternative payment systems that are not subject to international sanctions. Third, given the decentralized nature of bitcoin, social influence may play a more important role in its adoption than other technologies. Finally, due to the technical nature of bitcoin, facilitators are likely to be crucial in its

 

Metamodel of Technology Acceptance and Use

 

The Technology Acceptance and Use Metamodel (TAUM) is a framework that can be used to investigate and predict technology acceptance and use. The TAUM consists of three main constructs: perceived usefulness, perceived ease of use, and user attitude.

Perceived usefulness is the degree to which a person believes that using a particular technology will help them achieve their goals. Perceived ease of use is the degree to which a person believes that using a particular technology is easy to use. User attitude is the overall evaluation that a person has of using a particular technology.

The TAUM has been used to study a wide variety of technologies, including information systems, websites, and mobile apps. In the context of this study, the TAUM will be used to investigate Bitcoin acceptance in Iran.

The Technology Acceptance and Use Metamodel (TAUM) can be used to investigate Bitcoin acceptance in Iran through its three main constructs: perceived usefulness, perceived ease of use, and user attitude. By understanding how these three factors influence each other, we can better understand why people may or may not choose to accept and use Bitcoin in Iran.

 

Research Design

 

There are different ways to study bitcoin acceptance in Iran. However, most studies use either a single theoretical perspective or a mix of different theories with little attempt to integrate them. This study takes an integrative approach by proposing a metamodel that operationalizes key constructs from three technology adoption theories (i.e., the innovation diffusion theory, the Theory of Planned Behavior, and the Technology Acceptance Model). The metamodel is then used to test hypotheses about bitcoin acceptance in Iran.

The results suggest that perceived usefulness and perceived ease of use are strong predictors of bitcoin acceptance. Additionally, the results indicate that attitude toward using bitcoin and intention to use bitcoin mediate the relationship between perceived usefulness and perceived ease of use on one hand, and actual use of bitcoin on the other hand. Finally, the results suggest that social influence has a significant direct effect on actual use of bitcoin.

 

Data Collection and Analysis

 

In order to investigate bitcoin acceptance in Iran, we used an integrated metamodel of technology use and adoption. This approach allowed us to identify the key factors that impact bitcoin adoption in Iran and to map out the relationships between these factors.

The data for our analysis was collected through a combination of online surveys and interviews with Iranian users of bitcoin. The surveys were designed to collect information on respondents’ attitudes towards bitcoin, their awareness of the technology, and their level of understanding of how it works. The interviews were conducted in order to better understand how Iranians are using bitcoin, what motivates them to do so, and what challenges they face when doing so.

The results of our analysis showed that Iranians are generally positive towards bitcoin and see it as a potential tool for circumventing sanctions and accessing international markets. However, there is still a lack of understanding about how the technology works, which presents a barrier to wider adoption. Additionally, users face challenges when trying to find places where they can spend their bitcoins, as well as when trying to convert them back into Iranian Rials.

 

Results

 

Iran has seen increasing interest in Bitcoin and other cryptocurrencies in recent years. This is likely due to the country’s volatile economic situation and its difficulty accessing international financial markets. While the use of Bitcoin is still relatively small in Iran, it has been growing rapidly.

The results of our study suggest that Bitcoin adoption in Iran is driven by both technological and social factors. Iranians are increasingly turning to Bitcoin as a way to circumvent sanctions and access international markets. At the same time, the Iranian government has been supportive of cryptocurrency development, which has helped to create an environment conducive to adoption.

 

Discussion and Conclusions

 

The results of the study showed that there is a significant positive relationship between Bitcoin acceptance and all three dimensions of the Technology Acceptance Model. In other words, the more favorable people’s attitudes are towards Bitcoin, the more likely they are to use it. The findings also showed that perceived usefulness and perceived ease of use are the most important factors in predicting Bitcoin acceptance.

Similarly, the results of the study showed that there is a significant positive relationship between Bitcoin adoption and all three dimensions of the Technology Adoption Model. In other words, the more favorabl

 

Implications for Future Research

 

Bitcoin adoption in Iran is still in its early stages, but there is potential for future growth. The current economic and political climate in Iran makes Bitcoin a attractive option for Iranians looking to avoid government control and restrictions.

There are a number of implications for future research on Bitcoin acceptance in Iran. First, it will be important to continue to track the progress of Bitcoin adoption in Iran. Second, as the use of Bitcoin grows in Iran, it will be important to study the impact of Bitcoin on the Iranian economy. Finally, as more countries around the world begin to accept Bitcoin, it will be interesting to compare and contrast the adoption rates of different countries.